Case

Gina Blitstein & WriteyTidy: Content Creativity
Digging Deep: Overcoming the Obstacles to Realizing Your True Passion

Introduction

Gina awoke once again to the 6:00 AM alarm, her first thoughts drifting to that of yet another

interminable day looming before her. “Was today Wednesday - or Thursday?” she wondered

as she dragged her unwilling body out of her warm cocoon of a bed and made her sleepy way

downstairs for a cup of coffee.

In the quiet first moments of the morning, Gina would take the opportunity to psych herself

up for the adventures of the day. She was a home day care provider and within an hour or so

would be in charge of several energetic and needy youngsters. Child care was the only job Gina

had ever held - faithfully helping raise child after child for over 20 years.

Lately, however, Gina’s enthusiasm for her profession was wearing thin. Maybe it was that

she’d been doing the same thing for her entire working life; maybe it was that she felt her

services weren’t appreciated and respected as they once had been. Whatever the reason, Gina

was feeling generally burned out. Where once she found great satisfaction in impacting the lives

of young children, that now failed to inspire her. She was overcome with a flat feeling of, “Been

there, done that.” Tired of the “grind,” Gina longed to do more with her life and the intellect

and creativity she felt knocking at her subconscious, “Let me out; use me or you’ll lose me!” it

seemed to shout inside her head, especially in those quiet early moments over coffee.

It didn’t matter whether this particular day was Wednesday or Thursday, June or July, three

years ago or today. All Gina’s days felt the same - looking back or looking ahead - as she

grew more and more dissatisfied with her profession and her professional self. She longed for

things to be different but didn’t know how to make that happen - a case of “the mind is willing

but the body is weak.” As much as she wanted - and needed - a change, she simply wasn’t in

a place where she felt empowered to do anything about it. Although she felt stuck, she lacked

the confidence and clarity to move on to something new. So she trudged along, Tuesday after

Wednesday after Thursday...absently performing her duties on auto-pilot.

Background

This was not the first time Gina had found herself “stuck” in a situation she desperately wanted

to escape. During her twenties, she was trapped in an emotionally and physically abusive

marriage. As a way of coping with the frustration and sadness, Gina kept a journal, expressing

her fear of making a change - of the unknown with which she would be confronted if she were

to break free of her abusive relationship. Committing those feelings to words, she believes,

helped her avoid becoming completely lost and gave her strength. She eventually did muster

the wherewithal, fortitude and courage to escape that situation but it only happened once she’d

given herself the permission to follow her own bliss.

While her current circumstances were limited to feelings of personal dissatisfaction, Gina

couldn’t help but compare the two situations because of the similar way they impacted her view

of herself. For the second time in her life, Gina felt boxed-in and unable to express her true self.

Deep down, she knew it was incumbent upon her to make those changes if she was ever going

to find the personal fulfillment for which she longed.

Just a couple years ago, in fact, Gina had finally written publicly of her abusive relationship

on her personal blog. The exercise of writing about the experience had taught her just how

powerful words could be. Although she had come a long way since the days of her abuse, after

writing her survivor story, Gina felt empowered - as if she’d taken another giant step in her

emotional recovery from that traumatic period in her life. She realized then and there that her

words had the capacity to influence change.

Professional challenge

While it was abundantly obvious that Gina was miserable in her profession, there were factors

(just like those that kept her in the abusive relationship for all those years) that enticed her

to “stay the course,” continuing in her career path (that really was more of a career “park” since

she wasn’t going anywhere). The prospect of changing careers - like the prospect of leaving an

abusive relationship - presented an “unknown” that was scary to contemplate. Additionally, while

it was far from a high-paying career, the income was steady and predictable, it was convenient

because the work came right to her door and there was a continuous flow of business as the

children who outgrew her services were regularly replaced by a new crop of babies.

All those factors kept Gina trudging along in her child daycare business - until one by one, they

disappeared. When the economy took a dip, so did Gina’s business. The elements that made

daycare a sensible career began to fall away: Parents lost their jobs and no longer needed

daycare for their children. Her client base dried up, decreasing her steady and predictable flow

of income to a mere trickle within a year.

“Be careful what you wish for - because you just might get it!” These words rang in Gina’s mind

throughout all of this. On the one hand, the career she’d always had (but no longer wanted) was

shriveling before her eyes. On the other hand, the lack of work foisted her into an economic

crisis. Gina was faced with the question: “What’s scarier - making no money or contemplating a

career change?” The time for crucial decisions had arrived.

The “20 year ‘Ah-ha’ moment”

Ever since high school, Gina had felt like a writer. An introverted and deep-thinking girl, writing

was often her only outlet for self-expression. Life’s twists and turns had prevented her from

pursuing that “lofty” goal for the more practical career of child care provider. Her inner writer,

however, remained with her through the years like a loyal friend. When she took the momentous

step of writing her survivor story, something awakened within her. Even though she continued

her child care career, a spark had been ignited, allowing her inner writer to emerge to the

forefront.

Slowly yet consistently, Gina began thinking of herself less as a child care provider and more

as a writer. It seemed that once she opened the door to thinking of herself as a writer, a rush of

self-knowledge and confidence came flowing into her consciousness.

Gina was suddenly aware:

● that this change was actually a metamorphosis

● that she could leverage this crisis into an opportunity to seize her true calling

● that she had not only the writing talent but something of value to express with it

Once she granted herself permission to go for it, she was set free, breaking through the fear

and resistance that had been preventing her from pursuing her true calling. She experienced

her personal breakthrough - only 20 years in the making - when she realized she’d been a writer

all along...

Gina closed her child care business and has established a freelance writing business. She has

availed herself of a variety of writing projects, in a continuing effort to see where her strengths

and talents lie. The tagline of her business, WriteyTidy says it all: “I use my words to tell your

story.”